Start your own story
Tune into Real Talk
Wear your strength
For My Friends is more than just products—it’s a space for real talk, raw moments, and tools to help you navigate life’s beautifully messy journey. Whether you’re looking for a journal to reflect, a podcast to keep it real, or merch that speaks your truth, this is your place to grow, heal, and embrace every version of you
From me to you
From me
to you
In a world that often encourages comparison and competition, Improve Don’t Prove invites you to focus on your growth, not on seeking validation from others. Created by Domenica Calarco, this beautifully illustrated guided journal is designed to help you shift your mindset from proving your worth to improving yourself, one thoughtful entry at a time.
$35.95
Self guided journal
improve don't prove self guided journal
Written and Illustrated by Domenica Calarco
140 pages with insightful prompts, engaging exercises, and space for reflection, this journal empowers you to set meaningful intentions, embrace personal progress, and celebrate your journey without the pressure to perform. Whether you’re seeking clarity in your goals, cultivating self-compassion, or simply making time for self-reflection, Improve Don’t Prove offers a gentle yet powerful tool for creating lasting change from within.
The combination of inspiring writing and evocative artwork creates a space for you to express yourself freely, uncover your true potential, and track your growth—without judgment, only possibility.
Embrace the power of self-improvement over external validation, and take the next step in your personal evolution with Improve Don’t Prove.
For My Friends is more than a brand—it’s a space to heal, grow, and connect. From the Improve Don’t Prove guided journal to the unapologetically bold Mad Woman podcast and merch, everything here is created to celebrate your real, raw, and beautifully messy journey. Whether you’re diving into self-discovery, looking for honest conversations, or wearing your story with pride, this space is for you. Thank you for being part of this wild, wonderful community. Together, we’re proving that imperfection is what makes us perfectly human."
